AKAA – Also Known As Africa – is the first contemporary art and design fair, centered on Africa, to take place in Paris.
Kwerk, a premium partner of this inaugural contemporary art and design fair was invited to sponsor the VIP lounge. Naturally, as the custodians of Kwerk, we were thrilled to be able to design this space. We envisioned the fair’s VIP lounge as a precious jewelry box, protected by twenty-four masks. Standing at three meters in height, these totem-like mixed media figures speak to something ancestral, ancient and tribal. Inspired by a deep love for Africa, we sought to dispel the clichés that sometimes cling to the skin of the continent. Each mask has therefore been deconstructed into three openwork layers allowing light, a major feature of Africa’s character, to pass through them, illuminating the invisible and revealing the superlative.